When people imagine the life of a NYC brand photographer, they picture glamorous shoots, iconic backdrops, and fast-paced campaigns. But behind the polished images is a lot of prep work, post-processing, and creative problem-solving. In this post, I’m giving you a behind-the-scenes look at what a 3-day photo assignment in New York City looks like. […]

Are you a photographer looking to generate passive income? Stock photography could be your answer! Surely, there are photos in your archive that will never see the light of day. Why not put them to use and see if they can make you some coin? While it’s not a get-rich-quick scheme, with the right approach, […]

I can’t believe it’s been three years since I became self-employed as a photography solopreneur! Starting a business as a photographer and/or content creator can be intimidating, but trust me, it’s worth it. I took a leap of faith and left my cushy corporate job at a hedge fund in 2021 and haven’t looked back […]

The Big Apple is a photographer’s paradise, but accessing professional photography studios in NYC can often come with a steep price tag. I’ve previously written about how to DIY your own home photography studio, but if you need more space, renting a studio for a day or longer period is sometimes necessary. It also helps […]

When it comes to commercial photography, the image of a large studio space that’s well-equipped often comes to mind. However, such a studio can be costly, whether you somehow have the space at home, it comes with its own rental lease. But fear not! With just one light and a few smart tools, you can […]

I am fully entering my photojournalist era, and if you’re a New York–based freelancer or creator, this could be your next step too. While I’ve photographed concerts and events for editorial use, those count as private events and are irrelevant to obtaining a press pass. As it turns out, the definition of “press” has expanded […]

You’re probably here looking for information on the current year’s Sony Kando Trip. I’d love to tell you, but Sony hasn’t invited me back since 2023. I can’t decide what’s worse: never getting an invite, or getting one and then getting cut from their list. However, I’m grateful I got to experience it at least […]

For my own personal branding photoshoot, I wanted it to be…well, personal. In my opinion, high-quality photos are the bare minimum in order to stand out in the ever-growing digital world. If you’re running your own business you definitely need pictures for everything such as social media, website, emails… the list goes on! Personal branding […]

Toxic work culture, burnout, the hamster wheel that is a 9-5. That’s what I left when I finally quit my corporate job to run my own business. After seven years in the finance industry, it was time to bounce! My time in corporate ended on August 3, 2021, but this date was actually years in […]